Personalized products that sell themselves, built for print-on-demand stores.
MerchWing lets shoppers add names, photos and artwork on your Shopify product pages with a live preview, and sends every order to you with the exact design attached. Set up a product once, then reuse it across your catalog.
PERSONALIZED OPTIONS
This is a live demo of the MerchWing widget. Change anything and the preview redraws.
A design editor made for personalization
Layers, fonts and image placeholders in one place — mark any layer personalizable and set its rules.
Set up personalized products in minutes
Build once, reuse everywhere — your libraries, product bases and option sets do the repeat work.
Clipart · Pets & Love
Fonts
- Great Vibes
- Playfair Display
- Inter Bold
Upload once, reuse in every design.
Upload clipart and fonts once, sort them into categories, and pull them into any design without re-uploading.
Everything your shoppers can personalize
Give shoppers the options that turn a product into a gift.
Text fields with character limits, placeholders and required rules — rendered in the fonts you picked.
Character limits, required fields and allowed characters are set per field.
Grandma Rose
BEST GRANDMA EVER
Boost your store’s performance
Personalization that stays out of the way of a fast product page.
Widget, artwork and uploads
Served from the edge location closest to each shopper.
The widget, product configs, artwork and uploads are delivered from a global edge network close to your shoppers.
Why choose MerchWing?
Built by print-on-demand sellers
MerchWing started inside our own stores, so every feature is shaped by real personalized orders, not a slide deck.
Fast for you and your shoppers
Reusable libraries and option sets cut setup time, and edge delivery keeps product pages quick.
Your feedback ships
Early-access stores talk directly with the people building MerchWing and help decide what comes next.
A real person on the other end
Questions go straight to the team by email — no ticket maze.
How it works
From blank product to personalized best-seller in three steps.
- 1
Connect your store
Add MerchWing to your Shopify store and place the options block on your product page.
- 2
Build your product
Pick a product base, design the artwork with your libraries, and attach an option set.
- 3
Publish and sell
Publish to your Shopify products. Orders arrive with the shopper’s choices and a preview image.
Frequently asked questions
Does MerchWing work with my Shopify theme?+
Yes. The options block sits inside your existing product page, so you keep your theme and your design.
Can shoppers upload their own photos?+
Yes. Photo upload is a field type in option sets, and the uploaded photo appears in the live preview right away.
What does my team see when an order comes in?+
Each order line carries the shopper’s choices plus a preview image of the exact design they personalized.
I already sell personalized products with another app. Can I switch?+
Tell us what you use today and how many products you have, and we will plan the move with you.
How much does it cost?+
MerchWing is in early access. Pricing will be published before public launch — get in touch and we will share the details for your store.